ModDeals is 10Mall's sister company. They are a web based apparel retailer for women with competitive price points on all clothing categories.
Client Demographic:
18-35 / Women / Juniors / Bargain Hunter
Responsibilities:
Branding, Art Direction, GFX, Photography, Styling, Content Developer
Web Banners and Re-targeting Ads
Due to their competitive price points ModDeals customers responds well to product focused re-targeting ads.
Facebook Content
ModDeals Content are fun, commercial and usually caters to a younger millennial demo. Many of the shoots are product focused and are done in an in-house photo studio. Photos and contents have a fast turn around and are produced at a weekly basis including the website update.
Newsletter Campaigns
Like the 10Mall customer, ModDeals customers also actively looks for bargains, online coupons and sale opportunities.
Promotions are e-mailed to the customer on a weekly basis announcing new arrivals, product highlights, and promotions. At sign-up, customers will immediately receive a 10% Off coupon at checkout.